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Benefits of A Website
Firstly, one of the main Benefits of A Website is Credibility. A website represents your online business address. In other words, this is the place where your customers and associated visit to find you on the web.
Your Home Page stands for your branded value proposition while the About Us page gives information about your business. The Contact Us page shows your locations and contact numbers.
Having a business website makes your business more credible than online directories and social media pages. According to various surveys, customers consider a company’s website more credible than social media pages or online submission.
24/7 Online Presence
Secondly, another Benefits of A Website is 24/7 Online Presence. Having a website means customers are always able to find you – anytime, anywhere. Even outside of business hours, your website continues to find and secure new customers. It offers the user convenience as they can access the information they need in the comfort of their own home, with no added pressure to buy. Plus, as most companies nowadays have their own website, there’s every chance you could be losing customers to your competitors by staying offline
Showcase Your Projects/ Work / Services
Further, If you’re offering interior design services, content writing, professional web design services and other types of work that can be made visual, a portfolio page will encourage more clients to try you out. If you want to increase the impact of your portfolio page, include 5 or more client testimonies. You can put the client testimonies in the Home page which is where users land after clicking unto your link or the Services page.
Moreover, Customers can send you email or post query via online forms available at your websites. Many websites have FAQ (Frequently Asked Questions) section to provide basic information to the users. Getting instant respond saves customer time and hassle, encouraging them to post a positive feedback. On the other hand, websites help you reduce customer service costs and time.
In addition, a website provides a quick and easy way of communicating information between buyers and sellers. You can list your opening hours, contact information, show images of your location or products, and use contact forms to facilitate enquiries from potential customers or feedback from existing ones. You can even upload promotional videos to really engage your customers and sell your business in an effective and cost efficient way. This is also a good way to promote your social media channels and build up a community with your customers
It Cuts Costs
In addition, you can also use your website to sell goods and services directly to consumers, in some cases removing the need to use brick and mortar stores which involve large operating costs.
In other words, eliminating these overheads will also allow you to lower your prices.
In conclusion, as your website is accessible to people all over the world, anyone from any country will be able to find your company online.
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